Services

Seven systems. One philosophy.

Every engagement begins with a behavioral thesis. Every deliverable is tied to a metric. No vanity mechanics.

01 / Service

Gamification Strategy & Consulting

The behavioral blueprint behind every retention curve worth showing investors.

Problem

Teams bolt on points and badges without a behavioral thesis — engagement spikes for a week, then collapses.

Gamified solution

We audit your funnel, map core loops, and design a gamification operating system tied to north-star metrics.

Expected outcome

A 90-day roadmap with prioritized mechanics, projected lift, and instrumentation plan.

Behavioral audit Core loop design Reward economy modeling KPI instrumentation
Check fit for this service
02 / Service

Email Marketing Gamification

Inboxes are a battlefield. We turn yours into a quest log.

Problem

Open rates plateau and CTRs decay. Static newsletters don't compete with TikTok-grade dopamine.

Gamified solution

Streaks, unlock sequences, progress bars, and tiered reward emails that turn subscribers into players.

Expected outcome

Avg. clients see 2.4× CTR lift and 38% higher list retention within one quarter.

Streak systems Progress bars Unlock-based sequences Personalized rewards
Check fit for this service
03 / Service

PPC & Paid Ads Gamification

Stop renting attention. Convert it through play.

Problem

Cold traffic bounces from static landing pages — you pay for clicks that never convert.

Gamified solution

Interactive funnels, micro-quizzes, and reward-driven landing experiences that segment + convert in one motion.

Expected outcome

CPA reductions of 30–55% with simultaneously richer first-party data capture.

Interactive quizzes Reward funnels Conditional reveals Micro-commitments
Check fit for this service
04 / Service

Lead Generation Gamification

Spin, swipe, choose, win — and opt in willingly.

Problem

Lead magnets are commoditized. Nobody wants another PDF.

Gamified solution

Spin-to-win, personality quizzes, and gamified onboarding journeys that 4–8× opt-in rates.

Expected outcome

Higher-quality leads, segmented at capture, ready for behavioral nurture.

Spin-to-win Quizzes Tiered offers Onboarding journeys
Check fit for this service
05 / Service

Customer Engagement Systems

Missions, challenges, badges — engineered into your product surface.

Problem

Users sign up, never return. Activation is a lottery.

Gamified solution

Mission systems, weekly challenges, badge architectures, and identity-based status loops.

Expected outcome

Daily active rate lifts of 25–60% across SaaS, eCom, and iGaming clients.

Missions Challenges Badges Status tiers
Check fit for this service
06 / Service

Loyalty Program Development

Reward economies that compound, not commodify.

Problem

Most loyalty programs are discount machines that train customers to wait.

Gamified solution

Points + tiers + experiential rewards, modeled as a closed economy with healthy unit economics.

Expected outcome

Repeat purchase rate +35%, LTV +22%, perceived brand value uplift.

Points engines Tier systems Experiential rewards Economy modeling
Check fit for this service
07 / Service

Product Gamification (SaaS)

Ship a product people compulsively return to.

Problem

Feature adoption stalls. Onboarding completes but habits never form.

Gamified solution

Habit loops, streaks, achievement systems, and social comparison engineered into your core UX.

Expected outcome

Activation +48%, week-4 retention +42% across SaaS engagements.

Habit loops Streaks Achievements Leaderboards
Check fit for this service
Results

What these systems produced in the field.

Client names are withheld under NDA where required. Every metric below was measured against a pre-engagement baseline and a holdout cohort.

iGaming · Tier-2 EU market

Baltic iGaming operator

Deposit frequency flat, VIP churn accelerating after month three.

Tiered player progression, weekly missions, and status-based (non-bonus) rewards.

Monthly churn7.0% → 5.0% (−29%)
Player LTV€412 → €527 (+28%)
Weekly active players(+47%)
Measured over 6 monthsFull breakdown
SaaS · Product-led growth

Nordic B2B SaaS (Series B, CRM)

Day-7 retention stuck at 34%; onboarding drop-off before first value moment.

Onboarding rebuilt as a mission system with progress state and unlock milestones.

Day-7 retention34% → 47% (+38%)
Activation rate22% → 36% (+64%)
Support tickets(−21%)
Measured over 1 quarterFull breakdown
eCommerce · Loyalty

EU eCommerce group (fashion)

Loyalty program driving discount dependency, not repeat behaviour.

Reward economy rebuilt around status tiers, early access, and streak-based benefits.

Repeat purchase rate18% → 22.3% (+24%)
Discount margin cost(−17%)
Avg. order value€68 → €79 (+16%)
Measured over 2 quartersFull breakdown

Ready to engineer obsession?

Book a 30-minute strategy session. We'll map two gamification levers your business can ship in the next 60 days.

  • 30-min audit call
  • 2 concrete levers you can ship in 60 days
  • No commitment, no pitch deck
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